Author, motivational speaker, and organizational consultant Simon Sinek believes that there is a reason that leaders are all in the places where they are. There is something that differentiates the world and market leaders from the other participants. In this Ted Talk, Sinek takes us through what is common between Apple, Martin Luther King, and Wright Brothers. Why is it that the above three are so revered among people today.
Simon Sinek has a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?". He feels that there are many technology companies who have access to same talent, media and technologies but none lead the innovation way Apple does. Similarly, many have faced racial discrimination before, then why is it that only Martin Luther King took concrete steps on it? Other inventors during the time of Wright Brothers also had access to the same technology and perhaps more funding, then why did they not succeed?
Simon believes that this is because the above three reverse their approach to the 'Golden Circle'. Learn what the "Golden circle" is and how leaders work around it in this interesting Ted Talk.