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A persona is a semi-fictitious account of characteristic features of an individual. In business terms, it gives us a detailed account of what our user thinks, how he thinks, what are his preferences, what are the geographical, economic conditions, etc. that influence his decisions. ..... More
Posted Date 23-07-2019
. It has been often observed that despite the abundance of resources and great skilled workforce, content strategies of organizations irrespective of their scale, fail ..... More
Posted Date 14-07-2019
content marketing has become an alternative that aims to bring customers by providing them with interesting content. ..... More
Posted Date 17-06-2019
Digital marketers are paying special attention to social media due to the potential marketing opportunities. Below are some of the most useful social media tools ..... More
Posted Date 04-06-2019
From link building to checking keyword performances, every stage is very crucial to the whole process. Below are some of the most useful tools that can assist you in optimizing better. ..... More
Posted Date 25-05-2019
Selecting the correct keyword is an extremely crucial part of content marketing. Good performance of that particular keyword can be quite beneficial for your total website and subsequently your content marketing results. ..... More
Posted Date 18-05-2019
Market research is one of the most important aspects of content marketing as it gives us an idea of user persona and their needs. ..... More
Posted Date 02-05-2019
Chatbots are perhaps one of the best examples of the same. They simplify the process of interacting with your website’s visitors and ensure that you have all the necessary information without deploying an agent to do the same thing again and again. ..... More
Posted Date 19-03-2019
The best way of expanding our wisdom lies in sharing what we know and retaining what we hear and listen. In this aspect, conferences play a vital role in balancing both knowledge sharing and increasing social connect. ..... More
Posted Date 21-02-2019
For businesses, research plays a greater role helping in analyzing the customer choices, competitor projections, and the market trends along with the other key indicators necessary for growth. ..... More
Posted Date 18-02-2019
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